Introduction.
17 Fevereiro 2017, 18:00 • Maria de Lurdes Santana Calisto
The nature of Marketing
a. Defining Marketing
b. Marketing vs. Tourism Marketing
c. The marketing concept.
17 Fevereiro 2017, 18:00 • Maria de Lurdes Santana Calisto
The nature of Marketing
a. Defining Marketing
b. Marketing vs. Tourism Marketing
c. The marketing concept.